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• Who nosotros are
• Our history
• Careers
• Our commitments
• Contact the states

Our history

We've been dedicated to our mission for a long fourth dimension—since 1889, in fact.

1889

Fusajiro Yamauchi began a minor business manufacturing "Hanafuda" playing cards in Kyoto, Japan.

1980

Announced a wholly owned subsidiary, Nintendo of America Inc. (NOA). Started selling the Game & Watch™ production line.

1981

Adult and began distribution of the coin-operated video game Donkey Kong™. This video game speedily became the hottest selling individual coin-operated auto in the business.

1985

The Nintendo Entertainment System™ (NES™) launched in America and became a boom hit.

1985

Mario™ was first introduced in the Super Mario Bros.™ game.

1986

The grapheme Link™ made his first advent in the Legend of Zelda™ game for NES.

1989

Introduced Game Male child™, the first portable handheld game organisation. Originally arranged with the Tetris™ game, information technology was an instant phenomenon.

1991

The 16-bit Super Nintendo Entertainment Arrangement™ (Super NES™) was released in the U.Due south.

1996

The Nintendo 64™ system launched in the U.S. on Sept. 29, forth with the critically acclaimed Super Mario 64™ game.

1998

Nintendo introduced Game Male child Color™. Pokémon™, a breakthrough game concept for Game Boy, was introduced to the world and generated a nationwide craze to "Catch 'em All!"

2001

Launched the Game Boy™ Accelerate and the Nintendo GameCube™ systems. The Nintendo GameCube was the kickoff Nintendo system to utilize optical discs instead of cartridges for its games.

2004

Launched the Nintendo DS™, an innovative, dual-screen handheld gaming organization.

2006

Nintendo introduced the Wii™ organisation and with it several advanced features. Wireless motion-sensitive controllers, built-in Wi-Fi capability, and a host of other features made Wii the best-selling later-generation console system in the world.

2008

Wii became the first system purchased by more than 10 million Americans in a single yr.

2011

The Nintendo 3DS™ system launched, letting users view and play 3D content without special 3D glasses.

2012

The Wii U™ system launched with the innovative Wii U GamePad controller that offered users new means to play together, including off-TV. This organisation also introduced support for amiibo™ accessories.

2015

The Splatoon™ game launched, introducing the squid-kids known as Inklings.

2017

The Nintendo Switch™ arrangement launched, along with hits including Super Mario Odyssey™ and The Fable of Zelda™: Breath of the Wild.

2019

The Nintendo Switch Lite system launched. Designed specifically for portable play, the meaty system plays the library of Nintendo Switch games that piece of work in handheld mode.

Bring together us in putting smiles on the faces of people effectually the world.

Explore careers

"At Nintendo of America, we are constantly working to evangelize surprises and "ultimately" smiles to our many customers throughout the Americas."

Doug Bowser
President

"At Nintendo, we believe in advancing responsible business concern practices, supporting man rights, and ensuring that nosotros are continuing to accomplish e'er-higher standards with our business partners and employees."

Devon Pritchard
Executive Vice President, Concern Affairs

"Nosotros believe in fostering an inclusive workforce and cultivating an employee base where opportunities are truly bachelor to anyone."

Robyn Corr
Senior Vice President, Human Resources

CSR REPORT 2021

Our commitments

Beingness accountable to our customers is one of our virtually of import values. Our goal is to deliver surprises and, ultimately, smiles to our many Nintendo stakeholders, including our consumers, business partners, and employees throughout the Americas. That means advancing responsible business practices, supporting human rights, and ensuring we continue to reach ever-higher standards as we larn and grow.

Learn more

Smiles for our consumers

To provide all of our consumers with enjoyable gaming experiences, we endeavor to continually create high quality products while learning from consumer feedback.

Smiles for our supply chain

We strive to create an surroundings that provides our consumers with better products, and nosotros work to achieve this by cultivating informed and transparent relationships with our production partners, evolution partners, and sales partners.

Smiles for our employees

We are committed to creating and maintaining an environment where every employee tin can take advantage of their strengths and realize their maximum potential.

Environmental attempt

To foster a sustainable environment for hereafter generations, Nintendo engages in multiple initiatives to reduce the environmental impact of our products. These initiatives range from the formative pattern stage to postal service-sale repair and support and go along through to stop-of-life recycling.

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